The Air Jordan 3 hit the streets in 1988. To follow up an incredible year the year before, a great pair of Jordan shoes was needed and fulfilled.
Hatfield takes command
The Air Jordan 3 was the first of 14 Air Jordans designed by Tinker Hatfield. The Air Jordan 3 also carried more of Jordan’s name on the shoe since the man himself was an active part of the design of the shoe. The shoe was the perfect example of Tinker’s skill to blend fashion with function.
A first of many
The Air Jordan 3 broke ground for many different aspects of the Nike Air Jordan shoe line. First, the Air Jordan 3 featured the “Jumpman” on the tongue of the shoe. This silhouette of Jordan was to celebrate and commemorate his Slam Dunk Contest victory the year before. Every Jordan after the Air Jordan 3 features this Jumpman as a focal point of the shoe as well as became the new logo for the Air Jordan line. The Air Jordan 3 was also the first to feature a visible air unit. Lastly, the Air Jordan 3 featured elephant print on the upper. Though this material was only used again on 1 other model, it set a standard that the Jordan shoes are as much fashionable as functional.
The Air Jordan 3 also is one of the most famous shoes in the Air Jordan lineup. On many polls, the Air Jordan 3 finishes as the greatest sneaker of all time.
Marketing Monster
Nike created a personality ad campaign featuring the Mars Blackmon character who was created and played by famous director and actor Spike Lee. This campaign followed Air Jordan for a couple of years and is definitely one of the most appreciated Nike commercial series through all time.
Retro blues and Retro boom
Surprisingly enough, the first time the Air Jordan 3 was retroed in 1994, the shoe had limited success. When the Air Jordan 3 was sold again as a re-retro in 2001, it was a different story. The shoe was released in 4 re-retro colorways including 3 of the original 4 colorways except featuring a Jumpman on the back of the shoe instead of the famous “Nike Air” symbol. The Air Jordan 3 set the standard for all Jordan shoes to follow and is the biggest reason for success of the entire line.
If you are interested in getting a new pair of Air Jordan 3s, visit the Jordan release dates page to stay current on retro Air Jordan releases.
Air Jordan 3 hit the streets in 1988. Follow-up, an incredible year, a year ago, a great shoe for Jordan it is necessary to carry out.
Hatfield need to order
Air Jordan 3 was the first time trapeze design廷克哈Littlefield 14. Air Jordan 3 also carried out more names of Jordan shoes, because he himself is a positive participation in the design of shoes. Shoes is the best example of combining the skills of Tinker manner.
First, many
Air Jordan 3 broke ground on many different aspects of the Nike Air Jordan shoes line. First of all, Jordan 3, select "Jumpman" on the mother tongue of the shoe. This silhouette of Jordan to celebrate and commemorate his Slam Dunk champion of the previous year. Jordan 3 for each feature of the post-Jordan Jumpman as a focal point of the shoes, as well as a new logo for the Jordan line. Air Jordan 3 also marked the first time, the aviation unit. Finally, Jordan 3 Featured elephant print top. While such materials will only be used once again 1 other models to determine the standard, Jordan shoes and more fashionable features.
Air Jordan 3 is one of the most famous shoes in the Jordan team. In many polling stations, air Jordan 3 completed the largest sports shoes of all time.
Marketing Monster
Nike has created a personalized campaign Mars Blackmon character who is to create and play a well-known director and actor Spike Lee. Jordan a few years after the campaign and is certainly one of the most appreciated the Nike commercial series of all time.
Nostalgic retro blues and prosperity
Surprisingly, the first time Jordan 3 retroed in 1994, shining a limited success. When Jordan returned to sell 3 again in 2001, this is a different story. 4 shoes were released to re-retro colorways including 3 of the original 4 colorways addition to the back of Jumpman shoes, rather than the famous "Nike Air" symbol. Air Jordan 3 set of standards, all Jordan shoes to follow, is the biggest reason for the success of the entire production line.
If you are interested in a new vote on the Jordan that two thirds of the ball, please visit Jordan release dates page to maintain the current retro Jordan release.
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